Editorial Guidelines

Our team may refuse to disseminate a news release for the following reasons:

  • Poor headline — The headline lacked a news angle and/or attribution to the Issuer distributing the news release. 
  • Advertisement or SPAM — The news release reads like an advertisement or SPAM. Examples of these words and phrases include FREE, “Make Money”, “Don’t miss this opportunity!”, SALE!!!! 
  • Poor newsworthiness — The news release does not have sufficient news value for distribution. 
  • Poor writing quality — The press release is poorly written and/or does not make sense. 
  • Lack credible contact information — The news release contains incomplete or lack of credible contact information. 
  • Keyword spamming — Blatantly excessive keywords or phrases in the headline and body of the news release. 
  • Prohibited content — The press release contains prohibited content which may include the following: 
    • Personal opinions — We will not distribute content intended to harm or exact personal revenge against a person or group. 
    • Blog posts — Blog posts, general interest articles, “open letters” and the like usually lack attribution and/or news value. 
    • Defamatory or intent to harm — This content is defined as anything deemed intended to: incite, advocate or express hatred, bigotry, racism, or gratuitous violence; promote personal opinions attacking an individual or group; maliciously affect a company’s stock; or stalk, defame, defraud, degrade, shame or victimize an individual or group. 
    • Sexually explicit content — We do not accept content about sexually explicit material or products. Press releases should not contain references or links to explicitly sexual material, illegal material, or profane language. 
    • Health supplements — We do not accept content about health supplements or pharmaceuticals for sexual enhancement. 
    • Get rich schemes — We do not accept content about how to get rich, networking marketing and MLM schemes. 
    • Piggybacking — Unauthorized use of another issuer’s name and ticker symbol in the press release. 
    • Celebrity mentions — Unauthorized use of a celebrity’s name and likeness. Authorized consent and/or documentation must be provided from a verifiable contact such as a legal representative, estate, or management team. 
    • Self-promotion — We do not accept content on self-promotion to boost an individual’s profile. This content will be deemed to be non-newsworthy. 
    • Unsubstantiated claims — Unreviewed, unregulated, and unsubstantiated claims for medicine, surgical treatment or devices that can prevent or cure COVID19. 
    • Inappropriate associations — Content that implies false official government association.
    • Unapproved home testing kits — Content that promotes home testing kits for medical conditions that have not received Regulatory Clearance and Approval.
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